Digital Hollywood

@ Digital Hollywood: Publishers embrace Apple and endure ‘misery’ elsewhere

**As published in RCR Wireless News**

SANTA MONICA, CALIF. – For all the momentum Google’s Android operating system is enjoying of late, there are some key areas that many executives believe Apple has it beat on with the iPhone OS. These differentiating features – billing, user interface, development ease and scale (for at least the time being) — are nothing to scoff at either.

Now, with the iPad already surpassing 1 million units sold in as many months, there’s a reinvigorated sense of interest and easy-to-understand business reasons for placing more focus and investment in Apple’s mobile flavor.

A crowded panel of eight representing big media and publishers at Digital Hollywood yesterday spent considerable time heaping praise and wonder on Apple’s latest gadget. Later on, the OS offerings from BlackBerry, Google, Microsoft and HP-Palm got their fair shake, but Apple kept cropping up as the main draw. Read more

@ Digital Hollywood: Finding a place for mobile TV in a data-loving world

**As published in RCR Wireless News**

SANTA MONICA, Calif. – Kicking off a panel dedicated to video on smartphones at Digital Hollywood yesterday, The Nielsen Co.’s VP of mobile media presented some astonishing statistics that frame the intense battle that’s getting underway between Google Inc.’s Android operating system and Apple Inc.’s iPhone.

Citing fresh data that the research firm put together just in time for the event, Jerry Rocha said smartphones running on the Android operating systems are beating or tying with the iPhone in many use categories. Time will tell whether Android users will maintain their high use data services, but if the trend stays on track Apple might be outdone at its own game very soon.

Android users are outperforming iPhone users on location-based services and mobile video while both user groups are in a dead heat for mobile Internet use at an overall rate of 88%, Rocha said. Data services on the Android operating system has taken off in just the past couple quarters and is currently running at a year-over-year growth rate of 352%, he added. Read more




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